software label / theclever.io

Software made with care.

live

The Clever Kit

Your voice, on paper.

AI content generation that actually sounds like you. Turn podcasts, voice memos, and brain dumps into blog posts, social, and email — without babysitting a prompt.

  • Voice matching
  • Multi-format output
  • No hallucinated facts
  • Content library
$39

IdeaBox

Capture every idea. Build the right one.

Stop wondering which idea to pursue next. IdeaBox scores and sorts your ideas by impact, effort, and fit — so the answer is obvious before you spend a week on something that doesn't matter.

  • Idea scoring
  • Priority ranking
  • Friction-free capture
  • Build queue
coming soon

Cottage Kit

From DM orders to real business.

Websites, order forms, and backend tools built specifically for cottage kitchen businesses. Replace the spreadsheet, the DM thread, and the handwritten labels — with one platform that actually fits how you work.

  • Order management
  • Customer-facing storefront
  • Pickup scheduling
  • Sales tracking
live

Practice Presence

Therapist websites that don't look like therapist websites.

A platform for therapists who want a site that reflects how they actually work — not a generic directory listing. Clean, warm, and built to convert the right clients.

  • Done-for-you design
  • Intake form built in
  • SEO-ready
  • No dev required
live

HappenList

The local events list you'd actually read.

Curated local event discovery — and a white-label platform to start your own. Built for the people who know what's worth going to and want to share it without duct-taping Mailchimp and a Google Sheet.

  • Curated discovery
  • White-label for curators
  • Email digest
  • Embed anywhere

the label

One eye for craft.
One at a time.

Every Clever app replaces a duct-taped system. The spreadsheet a cottage baker uses to track orders. The Google Doc a therapist uses as an intake form. The group chat an event curator uses to share listings.

Small software for people doing real work — built by one person, with care, one at a time.

More about The Clever →

the workshop

More on the bench.

Tools and experiments in progress. Some ship as Clever apps, some stay small on purpose.

  • in progress

    afterscreen

    Screen Studio in, content out.

    Drop a screen recording in a folder, walk away, come back to SOPs, blog drafts, social posts, and captioned clips.

    Not yet public
  • pre-release

    Toolshed

    A modular macOS toolbox.

    Small native tools that live in your menu bar. First up: screenshots that name, tag, and describe themselves.

    Not yet public
  • in progress

    Primer

    The context layer for AI apps.

    A quick, conversational onboarder that learns who a user is and hands any AI app a ready-to-load profile.

    Not yet public
  • live

    FamilyBox

    One family, one source of truth.

    Tasks, meals, routines, and a capture inbox that sorts itself. A calmer replacement for the family group chat.

    Visit →

the person behind it

The Clever is a Hazel Quimpo label.

Hazel builds these apps one at a time in Milwaukee. The teaching, writing, and consulting live on her personal site.

Visit hazelq.com →